What is a trademark?
Trademarks are your brand identifiers. They tell consumers, donors, and your communities who produced the product (e.g., Coca-Cola used for soda) or providing the service (e.g., McDonald’s for restaurant services). They can include any word, name, symbol, or device, or combination. In summary, they are how the public identifies what they are buying, what they are donating to support, and who is providing those goods or services.
Common Law Protection Trademark Rights
It is not always necessary to register a trademark to have legal protection. Protection also comes from using the trademark involving the business or organization. Suppose your nonprofit has a name or logo that is regularly used. In that case, you likely have common law trademark rights in the geographic region or state where you use the trademark unless another organization previously registered the mark., especially if it has been in use for several years and predates others using a similar name or logo. The only way to truly protect your common law trademark is by making it a federal registration.
Nonprofit Trademark Benefits
Access to Federal Courts
Protection from Damages
When does it make sense to think about purchasing a trademark?
What is included in BryteBridge’s trademark services?
Using our trademark services, we offer clients:
- Comprehensive Federal Trademark Search
- Definitive answer in all 6 major refusal categories
- Expedited 24-hour filing
- Get your serial number fast
- The government filing fee for 1 class of goods/services as dictated by USPTO
- 3 years of direct-hit trademark monitoring
- Lifetime maintenance dates notifications
- Unlimited procedural office action responses
- Give your trademark the best possible chance at registering
- Trademark information collected and assembled by a trademark specialist